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serif, sans-serif, monospace, cursive and fantasy

Free2017-09-23#CSS#generic font families#一般字体族#通用字体族#无衬线字体#中文衬线字体

Why shouldn't PPT use Songti (SimSun)? What's the relationship with CSS?

I. Examples

[caption id="attachment_1523" align="alignnone" width="700"]generic-font-families generic-font-families[/caption]

P.S. For more English font examples, see References - Five Generic Font Families English Examples

P.S. For more Chinese font examples, see References - The Complete Beginner's Guide to Chinese Fonts

II. Purpose

Generic font families are a fallback mechanism, a means of preserving some of the style sheet author's intent in the worst case when none of the specified fonts can be selected.

(From 15.3.1 Generic font families)

Since not all fonts are available on all terminal devices (there are thousands of fonts, and most are not free), CSS provides a fallback mechanism: first list the desired fonts, then list the substitute fonts, and finally end with a generic font family.

In the worst case (when none of the specified fonts are available), this method can preserve some of the stylesheet author's intent.

There are 5 generic font families in total: serif, sans-serif, monospace, cursive and fantasy. The first 3 are relatively commonly used (serif, sans-serif and monospace font families).

III. Characteristics

serif Font Family

Characteristics:

  • Has decorated strokes, outwardly spreading or pointed ends, or ends with actual serifs

  • Both ends of each stroke have some decorative variation, for example, Songti (SimSun) stroke ends have a brush calligraphy feel

  • There are differences at the ends of characters, making them still easy to recognize at small font sizes. But at large font sizes, the decorative parts of strokes may appear blurry or jagged

Examples:

  • Times New Roman, MS Georgia

  • Songti (SimSun), FangSong

Derivatives:

  • petit-serif Small Serif Font Family

End variations are not obvious, can be treated as sans-serif

  • slab-serif Slab Serif Font Family

End variations are very obvious

sans-serif Font Family

The sans- prefix is French, pronounced /san/, meaning "without"

Characteristics:

  • Has clear stroke ends—with little or no outwardly spreading, intersecting strokes, or other decorations

  • Compared to "serif fonts", if the font size is relatively small, it will appear somewhat difficult to distinguish, especially easy to lose place when reading paragraphs

Examples:

  • MS Trebuchet, MS Arial, MS Verdana

  • Heiti (SimHei), YouYuan, Lishu, Kaiti

cursive Handwritten Font Family

Characteristics:

  • Looks like handwriting

Examples:

  • Caflisch Script, Adobe Poetica

  • Xu Jinglei Handwritten, Mini Simplified Huangcao, STXingkai, Girl Style

fantasy Decorative Font Family

Characteristics:

  • Artistic fonts, mainly used for images, rarely used on pages

Examples:

  • WingDings, WingDings 2, WingDings 3, Symbol

  • Radish Style

monospace Monospace Font Family

Characteristics:

  • Each glyph has equal width, mainly used for English; Chinese square characters are already monospace by nature

Examples:

  • Courier, MS Courier New, Prestige

  • Most Chinese fonts

IV. Usage Principles

Common sense:

  • Don't use 3, 4 or even more fonts on a single page

  • If not necessary, don't change fonts within sentences

  • sans-serif for online media, serif for printing devices

  • monospace for typewriters and code

  • Don't use sans-serif for small font size scenarios; serif fonts are easier to recognize

Best practices:

  • sans-serif is the page's first choice, sans-serif

Because on screen display devices, serifs make text harder to recognize

  • serif is not suitable for online reading, but prints very well, suitable for page print versions

Serif fonts are easier to read in printing scenarios, making it easier for people to clearly distinguish different letters. Printers have finer resolution requirements (355ppi), details are displayed clearly at high resolution, and won't appear blurry like screen display

  • monospace for code examples

Each character has equal width, occupying the same space on the page; typewriters use this font

  • Don't use fantasy and cursive for body text

Can be used in images or title bars

Final Notes

Don't use Songti (SimSun) for PPT is not nonsense

References

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